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Tuesday, May 31, 2005

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Email Marketing Service Providers: Buyer's Guide

MarketingProfs announced the availability of their first Vendor Selector today. It allows you to find and compare Email Marketing Service Providers in seconds (36 blue-chip vendors have been invited to participate in this interactive buyer's guide!). The front page of the Vendor Selector is available to all MarketingProfs members. In addition, annual Premium and Premium Plus members can take advantage of three interactive features:

• Shopper's Handbook: View a 50-page downloadable PDF report prepared by two subject-matter experts about how to choose an email service provider.
• Filters: Select up to 10 filters and view a vendor list tailored to your requirements.
• Product Listings: Select any number of vendors and press the "Compare" button. You'll see the vendors' answers to 150 questions; you can download or print to view them in a side-by-side Excel comparison table.

This email guide is a dynamic thing--built as a technology tool rather than a static report. You aren't getting a two-inch binder of reading material but a flexible, adaptable tool that is constantly being improved and upgraded to suit the changing needs of the MarketingProfs audience. The email vendors represented are truly the best of the bunch. Vendors participated for free and dedicated some serious time and attention to answering questions about their email applications. To get access to all the features in this Vendor Selector you will need to sign up for a Premium Membership. I can definitely recommend becoming a Premium Plus member, I've been one for almost 6 months now and the information you have access to is absolutely amazing! Access the Email Marketing Service Providers Vendor List here.

.:: posted by Tamara | Permalink ::.

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