What's new on B2BEmailMarketing.com:
I moved this blog to a new platform. These are the 10 newest blog posts on www.b2bemailmarketing.com (click on a link to read the post):
You'll find more email marketing articles and resources in these categories:
- Case Studies
- Copywriting
- Deliverability
- Design & Layout
- Email Service Providers
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Wednesday, July 27, 2005
Avoiding The Seven Sins Of Email
I just came across an interesting article called "Avoiding the seven sins of email". In this article the author summarizes what he believes are the seven deadly sins of email, and how to avoid them:- Negligence
- Arrogance
- Lazy creative
- Not empowering customers
- Isolating email
- Excessive bouncing
- Failing to test