What's new on B2BEmailMarketing.com:
I moved this blog to a new platform. These are the 10 newest blog posts on www.b2bemailmarketing.com (click on a link to read the post):
You'll find more email marketing articles and resources in these categories:
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Wednesday, September 21, 2005
Email Marketing Metrics Report: H1 2005
MailerMailer recently released its Email Marketing Metrics Report for the first half (H1) of this year. The report, based on over 350 million messages sent by MailerMailer customers, compares email performance by industry for H1 2005 to the last half (H2) of 2004. It reveals that, although overall unique open and click rates fell slightly, email effectiveness remained strong. Download this report and discover:- Who earned the best open and click rates
- How soon subscribers opened messages
- Best days of the week to send emails
- How personalization affected results
- Why you should include more links